LiveClicks: Exposing the short comings of Google Analytics

Google aint got it! More so, while being the most sophisticated analytics engine ever built, its capturing everything, but based on a fundamentally flawed concept – the definition of a website visitor.

Genesis Interactive Monthly Flip Mag

Finally.
The much awaited Genesis Interactive Flip Mag has arrived. This is a monthly publication produced in-house by the team at Genesis Interactive, packed with valuable industry information, new product launch informations, updates on our experiments at the Lab and some other fun stuff.
Checkout October’s Mag here
We would love to hear your feedback about this mag

The unknown public liabilities of Web 2.0

With the recent growth of personal data incidents we increasingly appear to be living during Internet adolescence, awash in personal data excess and advertising over-indulgence.